Chronology

Established the production standard (DPS)

Fuji Seimitsu Kogyo Co., Ltd. renamed Prince Motor Co., Ltd. (hereinafter called "Prince")

Established the inspection standard (DIS)

Established the machinery & tool standard (DMS)

Import liberalization implemented for trucks and buses

Ministry of International Trade and Industry announced concept of three groups of passenger car manufacturers

Received the Deming Application Prize

First meeting of the Joint Japan-U.S. Committee on Trade and Economic Affairs held

Zenkoku Jidosha labor union established

Formulated the "DENSO Quality First" slogan

Cuban missile crisis occurred

Received the Minister of Labour Award as a business with excellent in-company job traininga [29th]

Japan Automobile Federation (JAF) established

Started work improvement activities using MTM (MethodTimeMeasurement)

Introduced the Business Unit (BU) system

Conducted capital participation in Daishin Seiki Co., Ltd. (now DENSO DAISHIN CO., LTD.)

Japan gained IMF Article 8 status

Japan joined the OECD

Mitsubishi Heavy Industries, Ltd. (hereinafter called "MHI") established (Merging of Shin-Mitsubishi Jukogyo, Mitsubishi Nippon Heavy Industries and Mitsubishi Shipbuilding & Engineering)

Completed the Nishiura beachside clubhouse “Harumisou” [18th]

Announced a new management policy on the occasion of entering the open economy (later renamed the " DENSO Principle for Open System") [5th]

Introduced QC circle activities

Operation of a high-speed automobile test course began in Yatabe Town, Ibaraki Prefecture

Tokaido Shinkansen began service

Tokyo Olympics held

15th anniversary of the company's founding - Presented the company history and other commemorative gifts to all employees and announced the "DENSO Ondo" song [16th]

Introduced DENSO’s first host computer (NEC NEAC2200)

Agreed a six-year extension of the technical pernership contract with Robert Bosch GmbH for in-line type injection pumps [15th]

U.S. military began bombing North Vietnam

Established Nippon Wiper Blades Co., Ltd. (now DENSO WIPER SYSTEMS, INC.) [25th]

Established the Hiroshima Plant (now DENSO Kyushu Corporation)

Treaty on Basic Relations Between Japan and the Republic of Korea signed

Established the Ikeda Plant [10th]

Liberalization of imports of finished passenger cars implemented

Japan elected as a non-permanent member of the UN Security Council

Start year of the Izanagi Boom

Established the Chicago sales office and Los Angeles branch office [8th]

Announced New DENSO principle for open system

Conducted capital participation in Sankyo Radiator Co., Ltd. (now DENSO Sankyo Co., Ltd.)

Automotive Industrial Association and Japan Small Vehicle Manufacturers Association merged and established Japan Automobile Manufacturers Association, Inc.

Established the Mizushima branch office [8th]

Arab–Israeli conflict broke out

Number of cars owned in Japan exceeded 10 million

Established the Anjo Plant

Established the Detroit branch office

First capital liberalization implemented

Established the Niigata branch office [3rd]

Association of Southeast Asian Nations (ASEAN) established

Established the Shizuoka branch office [10th]

First Japan-U.S. auto talks held

Inaugurated the Denso Kikokai (equipment and mold suppliers)

Daihatsu Motor Sales Co., Ltd. established

Changed the trademark and company name (related to English) Denso → NIPPONDENSO

New automobile acquisition tax established

Established the Aomori branch office [1st]

Japan-U.S. Auto Trade Talks reached agreement

Established the IC Research Center [1st]

Established the New York representative office

Conducted capital participation in KYOSAN DENKI CO., LTD.

Established the Los Angeles representative office

Import duties on large passenger cars lowered

Ministry of Transport revised vehicle safety standards and strengthened 12 regulations related to safety measures

U.S. Apollo 11 landed on the Moon

Explosion accident occurred at the Anjo Plant [8th]

Established the Adachi Sales Office [25th]

Implementation of capital liberalization for automobiles in October 1971 decided by Cabinet

Formulated the "DENSO Safety First" slogan

Held a joint memorial service for those killed in the Anjo accident [13th]

Established the Kyoto branch office [11th]

Japan World Exposition Osaka 1970 held

MHI split off its automotive division and established Mitsubishi Motors Corporation

Established the safety standard (DAS)

Problem of lead pollution occurred in Ushigome-Yanagicho, Tokyo

Established the Miyazaki branch office [9th]

Photochemical smog occurred in Suginami, Tokyo

Conducted capital participation in Tanaka Keiki Kogyo Co., Ltd. (Integrated on 2018.4.1)

Conducted capital participation in ITO SEIKO CO., LTD.

Established Nishio Plant Admin. Office

Established the Stuttgart representative office [10th]

Implementation of capital liberalization for passenger cars six months before schedule decided by Cabinet

Established Nippon Soken, Inc. (now SOKEN, INC.) [24th]

14 pollution-related laws passed

U.S. Air Pollution Control Act (Muskie Act) passed