DRIVEN BASE

DENSO to Establish New Company in Japan To Accommodate Powertrain Control Systems for Vehicles and Engines

Nov. 18, 2008

-New Company and Testing Facilities to be Constructed on Daian Plant Premises-

KARIYA (Japan) -DENSO Corporation today announced it will establish DENSO Powertrain Technologies Corporation, a new company on the premises of its Daian Plant located in Inabe, Mie prefecture, Japan. The new company and test facility, including a short proving ground, will accommodate powertrain control systems for vehicles and engines. DENSO Powertrain Technologies Corporation represents an initial investment of approximately 9 billion yen (approximately US$91.5 million) and is scheduled to begin operations in October 2010.

"With the establishment of this new company, we will enhance our capabilities of accommodating powertrain control systems for vehicles and engines, as well as help meet the car manufacturers increasing needs," said Masahiko Miyaki, managing officer responsible for DENSO's Powertrain Control Systems Business Group. "We also aim to strengthen our product development for powertrain control systems by utilizing the technical know-how gained from these operations."

Originally conducted at DENSO's global headquarters, the new company's accommodation operations will include driving tests of vehicles and engines to determine the optimal control conditions, such as control amount and timing of powertrain control systems to help achieve better fuel consumption, lower emissions and better driving performances.

DENSO Corporation, headquartered in Kariya, Aichi prefecture, Japan, is a leading global supplier of advanced technology, systems and components. Its customers include all the world's major carmakers. Worldwide, the company employs approximately 119,000 people in 32 countries and regions, including Japan. Consolidated global sales for the fiscal year ended March 31, 2008 totaled US$40.2 billion. DENSO common stock is traded on the Tokyo, Osaka and Nagoya stock exchanges. For more information, go to www.denso.com, or visit our media website at www.densomediacenter.comTo out site .

Profile of new company

1.Name :DENSO Powertrain Technologies Corporation
2.Planned date of establishment :November 28, 2008
3.Location :Inabe, Mie prefecture, Japan (premises of Daian Plant )
4.Capital :10 million yen (approximately US$0.1 million, at time of establishment)
5.Ownership :100 percent owned by DENSO Corporation
6.Initial investment :Approximately 9 billion yen (approximately US$91.5 million, projected cumulative total by fiscal year 2011)
7.President :Atsushi Suzuki
(will also hold his current post as general manager of DENSO's Powertrain Management Systems Engineering Department)
8.Business description :Accommodation of powertrain control systems to vehicles and engines
9.Employees :Approximately 120 (projected for fiscal year 2011)
10.Sales :Approximately 1.5 billion yen (approximately US$15.2 million, projected for fiscal year 2011)
11.Total floor area :Approximately 17,000 square meters
12.Proving ground :300 meter-long straight pathway

Profile of Daian Plant

1.Start of operation :1982
2.Location :1530 Monzen, Daian-cho, Inabe, Mie 511-0296, Japan
3.Business description :Production of ignition devices, safety-related products, valve operating systems, and exhaust systems
4.Employees :4,237 (as of March 31, 2008)
5.Site area :Approximately 855,000 square meters
6.Total floor area :Approximately 400,000 square meters

*Exchange rates used are 98.40 yen per one dollar, at the end of October 2008 for convenience only. Billion is used in the American sense of one thousand million.