DRIVEN BASE

Social Initiatives

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Together with Local Communities

Basic Stance

The DENSO Group Basic Policy for Corporate Citizenship Activities was established in 2006. Guided by this policy, DENSO is promoting a variety of corporate citizenship activities that capitalize on the unique capabilities of the Group in not only areas where Group companies operate but also the residential areas of Group employees, disaster-stricken areas, and developing countries, with the aim of maintaining the trust and understanding of local communities and contributing to the sustainable development of society. In addition, we are preparing systems to heighten the awareness of our employees toward local social issues and encourage them to take action. We also actively support employee participation in volunteer activities.

DENSO Group’s Corporate Citizenship Activities

The DENSO Group aims to become an admired company in each community where it operates by undertaking corporate citizenship activities that contributes to the sustainable development of society

Initiative Stance

  • We promote activities that are tailored to the actual circumstances of each country and region in collaboration with regional community members.

  • We focus on the social issues facing each country and region and work to provide solutions to these issues together with our Group companies.

  • By effectively leveraging the resources we possess, we engage in activities that utilize the skills and know-how of our employees

Priority Areas of the DENSO Group’s Corporate Citizenship Activities

Based on the respective social issues in each region of operation, we are promoting corporate citizenship activities that center on the following three fields.

  1. Harmony with the environment

    We work to protect the natural environment in local communities and contribute to the conservation of the global environment.

  2. Development of safe and secure communities

    To provide resolutions to the problems facing each community, we carry out activities that contribute to the safety and security of local communities, including traffic safety education and relief activities for areas impacted by natural disasters.

  3. Hitozukuri

    (1) Development of youth
    To cultivate the human resources that will oversee the next generation, we support educational activities related to science, technologies, and technical skills. We also support educational activities that contribute to the sustainability of society.
    (2) Welfare of people with disabilities
    We support the self-reliance of people who wish to participate in society and provide them with opportunities to do so.

Notional Diagram of Corporate Citizenship Activities

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Examples of Initiatives

  • Examples of Initiatives

1. Initiatives Led by the Company

(1) Initiatives in priority areas

The following activities are being carried out to maximize “green” and “peace of mind” value to be inspiring, as set forth in the DENSO Group’s long-term policy for 2030.

Harmony with the environment

In addition to aspiring to realize eco-friendly Monozukuri within its business activities, DENSO engages in a variety of environmental preservation activities as a corporate citizen, together with local communities. Through these activities, DENSO aims to realize a society where people live in harmony with the environment.

    • Mangrove planting activities

      Mangrove planting activities (Thailand)

    • Forests for Tomorrow

      “Forests for Tomorrow” Conservation Activities [Kosai Plant, DENSO CORPORATION, Japan]

Initiatives toward the Effective Use of Resources-“Bottle to Bottle” Horizontal Recycling

In collaboration with Suntory Beverage & Food Limited, DENSO is implementing “Bottle to Bottle” horizontal recycling* at its head office in which used plastic bottles collected on the premises are recycled and turned into new plastic bottles.

* Horizontal recycling refers to recovering and processing used products into raw materials to be used to reproduce the original item.

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    • bottle to bottle

Development of safe and secure communities

The DENSO Group seeks to develop technologies and engage in manufacturing activities that protect the safety and security of people. We are also working to help build a society in which everyone can live with peace of mind through corporate citizenship activities.

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      Visiting classes on traffic safety at elementary schools (DIAT, Thailand)

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      Support for Areas Impacted by the 2024 Noto Peninsula Earthquake [DENSO CORPORATION, Japan]

Relief Efforts in Areas Impacted by Earthquakes and Other Natural Disasters

DENSO provides various kinds of support to areas impacted by major natural disasters, such as earthquakes, storms, and floods.

For example, we as a company make donations, and our employees participate voluntarily in fundraising activities. We also provide relief supplies and offer support for the operation of volunteer centers in disaster-stricken areas.

In addition, we are promoting initiatives to cultivate employees who can actively serve as “disaster volunteer coordinators” even during times of normalcy.

Track Record of Support

  • Great East Japan Earthquake (ongoing support)
    Dispatched more than 700 employees to disaster-stricken areas, donated as a company, undertook fundraising activities via employee volunteers, offered donations via the DENSO Group HEARTFUL Fund (2011 to present), provided relief supplies, donated Bell Marks, etc.

  • Support for the operation of volunteer centers in disaster-stricken areas
    2018 West Japan Floods (Mabicho, Okayama Prefecture)
    2019 Typhoon No. 15 (Kyonan Town, Chiba Prefecture) and 2019 Typhoon No. 19 (Iwaki City, Fukushima Prefecture)
    2020 July Heavy Rains (Hitoyoshi City, Kumamoto Prefecture)
    2022 Typhoon No. 15 (Shimizu Ward, Shizuoka Prefecture)
    2023 July Heavy Rains (Kurume City, Fukuoka Prefecture)
    2024 Noto Peninsula Earthquake (Wajima City, Ishikawa Prefecture)

Human Resource Development

[１] Development of youth

The DENSO Group has been contributing to the creation of employment opportunities and the development of local communities through its Monozukuri and Hitozukuri activities. In addition, the Group has long been engaged in promoting youth development at its manufacturing bases all over the world and is currently offering a variety of youth development programs at these locations.

    • FIRST Robotics Competition support program

      FIRST Robotics Competition support program
      (DENSO International America, Inc. (United States))　

    • DENSO Science School

      DENSO Science School (DNJP)

    • The DENSO Cup soccer tournament

      The DENSO Cup soccer tournament (DNJP)

[２] Welfare of people with disabilities

Seeking to contribute to the realization of a barrier-free society, DENSO proactively supports the Wheelchairs & Friendship Center of Asia (WAFCA), a certified NPO established in 1999, and other local welfare organizations as part of its activities focused on helping people with disabilities achieve independence.

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      Wheelchair donation activities undertaken through WAFCA (DNJP)

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      Support for Oita International Wheelchair Marathon
      (DENSO CORPORATION; DENSO KYUSHU Co., Ltd.; DENSO Solution Japan Corporation, Japan)

(2) Other activities to promote harmony with local communities

The DENSO Group views regional development, such as enhancing the economic power of local communities and improving people’s motivation to work, as an important issue in the undertaking of its business activities. To that end, the Group participates in a broad range of initiatives, including regional revitalization activities.

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      Participation in the Kariya Mando Festival (DNJP Kariya)

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      Participation in the Kota Kite-Flying Festival (DNJP Kota)

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      Food bank donations (DPAM, United States)

2. Support for the Individual Actions of Employees

  • 社員の自主活動・支援制度

DENSO Group provides various volunteer promotion systems and measures to help employees participate in volunteer activities during their free time.

In addition, with the aim of realizing a sustainable society, from 2021 we are working to become a corporate group that is truly inspiring to society by contributing to all of the Sustainable Development Goals (SDGs) through our businesses and the actions of each of our employees.

Major Systems to Support Volunteer Activities

  Details
DENSO Group HEARTFUL Fund
(2005 ~)

The DENSO Group HEARTFUL Fund is an employee community fund that aims to contribute to local communities through voluntary donations by employees. Employees can opt to have ¥100 deducted from their salaries each month. This money is used in various ways, including making donations to local organizations, funding the planned volunteer activities of employees, and providing relief to disaster-stricken areas.


Fund members: Approx. 8,000 employees
Total number of donation recipients: Approx. 1,300 organizations, totaling around ¥450 million (as of April 2024)
Primary donation recipients: Local organizations such as NPOs, social welfare corporations, and volunteer groups

DENSO Group HEARTFUL Club Friend
(2011 ~)		 The DENSO Group HEARTFUL Club Friend is an employee volunteer organization. This organization engages in various self-driven volunteer activities to address social issues its members seek to resolve.
Currently, 27 teams comprising roughly 400 members are engaging in volunteer activities as part of this organization.
HEARTFUL Menu
(2011 ~)		 HEARTFUL Menu is a system in which ¥10 is donated to the DENSO Group HEARTFUL Fund when an employee purchases a meal from the designated HEARTFUL Menu at employee cafeterias.
HEARTFUL Menu is offered in the cafeterias at all plants of DNJP.
Volunteer Holiday
(2021 ~)		 Special paid-leave systems that employees can use once a year in order to participate in volunteer activities.
Approximately 3,200 employees made use of this system in fiscal 2024.

Small-scale volunteer activities

We recommend five types of recycling-oriented collection activities in which anyone can easily participate.

Collected item Purpose
PET bottle caps Donations for vaccines for children in need around the world
Can tabs Funds for purchasing wheelchairs for children with disabilities in Asia
Empty contact lens cases CO2 emissions reductions, funds to support people with disabilities
Books Funds to build elementary schools in developing countries
BELL-MARK Cartridges Funds to purchase school supplies
(currently, funds are donated primarily to elementary/junior high schools in areas impacted by the Great East Japan Earthquake)

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      Collection of can tabs

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      Wheelchair donation by pull top

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      Collection of contact lens cases by DENSO Iris